What is Annual Average Daily Traffic (AADT)?

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Annual Average Daily Traffic (AADT)

Annual average daily traffic (AADT) is a measurement representing the total number of vehicles passing a specific highway outdoor billboard location, based on 24 hour counts taken over an entire year. Counts are adjusted to an estimate of annual average daily traffic; taking into account seasonal variance, weekly changes and other factors. AADT’s are input used to develop circulation information.

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