What are Cardinal Directions?

  Back to glossary

Cardinal Directions

Cardinal directions are the four main points of a compass: north, south, east, and west which are also known by the first letters: N, S, E, and W. These four directions are also known as cardinal points. A cardinal direction can also be referred to by first using the word “due”. For example, the cardinal direction of north can also be referred to as due north. When used in outdoor billboard or out-of-home advertising cardinal direction is the direction the billboard unit faces.

Click here to browse the full billboard terminology glossary

Let us know if you have any questions about any terms, starting an advertising campaign or outdoor advertising. We're happy to help!

Click to chat

The Fliphound Advantage

Pay-as-you-go with no budget minimum, on premium billboards

Upload your ads online and change them whenever

Plan, execute, and monitor outdoor billboard advertising campaigns in real-time

85+ percent of Fliphound advertisers are new to Out-of-Home advertising
Fliphound User Data